Advertiser:
Vodafone Sector:
Telecommunication Campaign:
QR 2D Barcode Reader Channel:
Bluetooth Proximity Advertising
Objective:
As a technology market leader, Vodafone wanted to
present a new creative idea in the Cairo ICT 2009, where the
users will be asked to open his Bluetooth on his handset to
receive an application to be able to read 2D
Customer:
Vodafone Egypt Venue: ICT Cairo 2009
Object: To Send QR Reader to users to be able to detect and
read 2D Barcodes.
Content Sent:
Images, URL, QR Application Results:
Vodafone Booth visitors were very interested to explore and
test the new technology presented by Vodafone. The content
Was sent to hundreds of handsetsAnd distributed among
different models and Brands
Icon
Creations Bluetooth and Online Advertisement displayed at
the Vodafone Booth
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